The Number 1 Secret of Success

Do you know what one of the key secrets of success is - what makes people successful in business, sport or any other aspect of their lives? Let me come back to that in a minute.

Ever since I discovered that I wasn't invincible and that my body would fall apart over time, I've been a member of a gym. I've attended regularly over the past fifteen years and my body deterioration is almost being kept in check.

However I've always noticed a lot of new faces at the gym, some of which seem to disappear over a short period of time. Most gyms and health clubs have a high turnover of members or "churn" as the marketing people like to call it. One club I know of loses around fifty members a month and has to work hard to sign up that number just for the business to stand still.

It's not that these gyms offer a poor service, on the contrary - it's because the members - "give up."

New members join to lose weight or to get fit. They then torture themselves on the rowing machines and all the other instruments of agony. If, after a few weeks of sweat and pain, they don't see any visible result - they give up.

You're probably away ahead of me on this; because the key secret of success that I mentioned earlier is this - NEVER EVER GIVE UP. This is what separates the winners from the losers in business, in sport and in life - this is what success is all about.

If you have a mountain to climb either literally or figuratively and you reach an obstacle - don't give up. Find another way round - even go back a short distance and come at the situation from another direction.

Whatever it is you're trying to achieve, whatever success you want - never give up! Make mistakes - fall down - get up - fall down - but get up and try again.

So there you have it - If you want success remember what Winston Churchill once said - "Never - Never - Never give up!"

About the author: Alan Fairweather - The Motivation Doctor - is a professional speaker, author and business development expert. He is the author of four ebooks in the "How to get More Sales" series. Lots of practical actions you can take to build your business and motivate your team.- To receive your free newsletter and free ebooks, visit: http://www.howtogetmoresales.com

Author: Alan Fairweather